Welcome To Baskara Skill Gurukull
(Empowering Youth Success)
A BASKARA SKILL GURUKUL NON-PROFIT ORGANISATION focussed on YOUTH DEVELOPMENT. An entity of GLOBAL OPPORTUNITY MANAGEMENT CONSULTANT (GOMC) Established in 2010.
Mr Baskar Venkata Ramani, an Opportunity Consultant and a Program Director of PROJECT MANAGEMENT INSTITUTE (PMI) Service and Outsourcing Business Special Interest Group (2008-2011). Went ahead to establish GOMC in 2010 extending consulting service in BUSINESS PROCESS MANAGEMENT and TRAINING for PMI CREDENTIALS like PMP, RMP, PBA to empower the experienced corporate executives
Since 2010, as a corporate trainer and process management consultant in Middle East and India, trained personally more than 6000 executives to gain professional credentials of PMI through the local Registered Education Providers (REP). Established in 2011 the NOT-FOR PROFIT areas based on the best practices as per PMBOK (the Project Management Body of Knowledge a propriety of PMI, an International Membership Organisation established in 1960s).
Why you should join this course
Get a job or promotion by learning Digital Marketing.
Get more leads or sales for your business.
Start your own Digital Agency or Freelance Business.
No more wasting time on superficial Youtube videos.
OUR TARGETS
WHO SHOULD JOIN
COURSE STRUCUTRE
PERSONALITY DEVELOPMENT – ONE HOUR daily in the early morning for 180 days.
MICRO Skilling prerecorded and made available to watch and listen at convenience
CORE SKILLING PPM will be 3 hours online class per week on Saturday or Sunday
PODCAST with Industry expert weekly once for 3 hours.
BSG GOVERNANCE & LEADERSHIP :-
THREE groups work together to form BSG governance & leadership. FOUNDER MEMBER CUM CHAIRMAN, life time member and promoter of Skill Gurukul. He has the right to nominate successor to the Chairmanship. Our BOARD DIRECTORS appointed by Chairman are distinguished group of individuals from around the globe who bring experience, diversity and passion in business and project management. Board members also occasionally serve as Mentors, Spokespersons and Ambassadors for BSG. Our members elect the Board to provide strategic oversight and governance for the BSG. Our Leadership Team are member volunteers who has the executive responsibility of the implementation of the BSG’s vision under. They lead and manage teams across BSG global & regional offices to execute the activities outlined in our strategic plan and budget. BSG teams serve and collaborate with a global network of chapters and volunteers who dedicate their time and talents to advance the project management profession.
STRATEGIC PLAN :-
As a community, we have plans to introduce multi-skill courses to shape the future of youths together. BSG is well-positioned to "empower youths to become a confident productive individual". We have all worked tirelessly in project management which is both recognized and respected as a profession. Project Management is acknowledged as a skillset critical to business and society. Project professionals will always be at the heart of our community, and BSG is committed to continuing to provide the resources with minimum experience and knowledge they need to support their personal and professional success. As we expand our focus to include individuals who seek to drive change, but do not consider themselves project professionals, our core community will play a critical role in welcoming and mentoring these aspiring changemakers. By sharing our collective knowledge, expertise and experience with new audiences, and supporting their individual growth through modular offerings, we can enable millions to tackle the challenges they face NOW.
WHO IS YOUR GOMC LEGACY TRAINER:-
Mr Baskar Venkata Ramani, an Opportunity Consultant and a Program Director of PROJECT MANAGEMENT INSTITUTE (PMI) Service and Outsourcing Business Special Interest Group (2008-2011). After a successful career in Multinational Companies like PHILIPS, DEC, COMPAQ and HEWLETT PACKARD for over 20 years, went ahead to establish Global Opportunity Management Consultant (GOMC) in 2010 extending consulting service in BUSINESS MANAGEMENT and TRAINING for PMI CREDENTIALS like PMP, RMP, PBA to empower the experienced corporate executives. Since 2010, as a corporate trainer and process management consultant in Middle East and India, trained personally more than 6000 executives to gain professional credentials of PMI through the local Registered Education Providers (REP). Established in 2011 the NOT-FOR PROFIT ORGANISATION for skill development in Sports and Performing Arts. Now transformed it into BASKARA SKILL GURUKUL.
BASKARA SKILL GURUKUL(BSG) :-
Transformed in 2023 as a NON-PROFIT MEMBERSHIP organisation. This initiative was based on the research finding of the requirement of ready to deploy skilled & productive project resources. The turmoil of pandemic and war around the world over past few years created lot of opportunity for the YOUTHS, but they need to take responsibility to be disciplined and productive. In 2023 the leadership of Honourable PM Modiji of BHARAT known as INDIA, has set a vision of TRILLION DOLLAR ECONOMY in NEXT 5 YEARS. He has invited the GLOBAL COPORATES to MAKE in INDIA their products and export. This has created a huge demand of Project Resources and Manager, who can manage delivery of objectives in time as targetted. Project Management Institute (PMI) a membership organisation established in USA, having second largest operation in India, has given a forecast of PROJECT RESOURCE requirement of 2.5 million GLOBALLY and of which ONE Million in INDIA.
This course is for you if:-
You don't know where to start......there are so many courses to choose from but you don't want to waste time & money!
You tried learning from Youtube... but it didn't give you any practical experience.
You don't want to buy expensive courses... You don't want to pay ₹80,000 to ₹1Lac for a pre-recorded course.
You know Digital Marketing, but theoretically... you know the lingo and terms but don't know how to apply them.
You can't study in Pre-recorded courses or large batches... You want something interactive where you get personal attention.
You tried doing Digital Marketing yourself... but ender up wasting time and money.
You hired an agency/freelancer for your business... but feel they took you for a ride because you didn't have the knowledge.
Our Internship Schemes:
Learning with working experience and working as an intern in our company and creating products for the company
Target will be given in digital marketing platforms and incentives will be provided by the company for good results
Students who wish to join this internship can pay the amount for learning digital marketing
The latest trends in digital marketing will be learned with practical knowledge
Videos Crafted by our intern students
Our Students
Courses We Offered In Our Academy:
WEEK 1
Digital Marketing Fundamentals & Strategy
The first module will build a solid foundation for the weeks to come.
Importance of Digital Marketing for businesses and Myths around itBasics of Digital Marketing Channels – SEO, PPC, Email Marketing, SMM & more.Customer Journey, Funnels and Strategy
WEEK 2
Website & Landing Page Creation (No-Code)
In this module, you will learn using no-code tools to make a fully functioning website & landing page.
Website making from scratch using WordPress. Understanding every bit of WordPress dashboard.Using Elementor Page Builder to create professional webpages.Understanding the psychology and science behind a Landing Page or Sales Page.How to create a landing page from scratch using Elementor.
WEEK 3
Search Engine Optimization (Latest Strategies)
In this module, you will learn the practical implementation & strategy to acquire Organic traffic.
Decode how a Search Engine works and how it ranks pages.Learn On-Page optimisation factors and implement them practically on a website with RankMath/Yoast.Learn to do a technical audit and implement technical SEOLearn intent-based Keyword Research using Ahrefs/SEMRush.Off Page SEO – Learn the finest Link Building strategies that will boost your DA.
WEEK 4
Facebook & Instagram Advertising (for 2022)
This module will train you to run ROI based Facebook & Instagram Ads without wasting any money.
Understanding Facebook & Instagram ad strategy and user journey.Setting up structured campaigns. Installing Pixel and setting up Aggregated Events.Best practices for Ad Creatives & Ad Copies.Split testing, Optimisation & Scaling strategies.Running conversion & lead ads to drive measurable results. Learn to Read reports.
WEEK 5
Content & Video Marketing (including YouTube)
Content marketing is one of the most underrated marketing channels. In this module, learn to leverage it.
Understanding various types of content formats and their place in the content funnel.10-step Content Marketing framework that you can replicate for any business.Content creation & distribution methods.Using content to drive growth and customer acquisition. Step-by-Step Youtube SEO.
WEEK 7
Google Advertising / SEM / PPC Ads (2022 Strategies)
Learn intent driven advertising with Google Search, Display, Youtube & Shopping Ads.
Setup a Google Ads Account and understand the dashboard.Create your first search campaign by doing keyword research, writing copies.Setup conversion tracking for your website.Create Display, Youtube and Shopping campaigns.Learn to test and scale campaigns. Optimise for lower CPC and higher ROI.
YouWEEK 7
Google Advertising / SEM / PPC Ads (2022 Strategies)
Learn intent driven advertising with Google Search, Display, Youtube & Shopping Ads.
Setup a Google Ads Account and understand the dashboard.Create your first search campaign by doing keyword research, writing copies.Setup conversion tracking for your website.Create Display, Youtube and Shopping campaigns.Learn to test and scale campaigns. Optimise for lower CPC and higher ROI.
WEEK 8
Social Media Marketing (Strategy and Content)
In this module, you will learn how to use and grow social media and eventually gain business impact from it.
Understand the power of, and difference between, popular social media platforms.Master the 4 pillars of social – Planning, Strategy, Scheduling/Publishing & Promoting.Learn to make a social media content strategy and content calendar.Get exposed to case studies from real brands and get winning learnings.Use tools like Buzzsumo, Hootsuite, Buffer and more.
WEEK 9
Marketing Analytics
This week, you will learn to analyse your website’s performance and understand your audience’s behaviour.
Create a Google Analytics account and integrate it with a website property.Understand the GA dashboard and uncover insights from data.Create funnels in GA
WEEK 10
Personal Branding & Resume Preparation
In this week, you will learn how to stand out from the crowd on social media and build a personal brand.
Understand your core competencies and create your branding strategy.Refine your LinkedIn and other social media profiles to showcase your niche expertise.Create your own content plan and promote on schedule.Use LinkedIn to get a job or get leads for a business. Learn to use tools like Hunter.
WEEK 11
Marketing Automation
Learn how to automate Digital Marketing processes and save valuable time & resources for any business
Master Automation tools and create connections between various apps.Create workflows that improve efficiency.Automate any tasks to create seamless experience for internal or external stakeholdersLearn about leveraging operators
WEEK 12
Capstone Brand Project
In the final week, you will work on an actual brief from a real brand.
Work just like how a real agency works.Apply all your learnings to a real business challenge.Watch your amazing ideas accepted and applied by brands.
Frequently Asked Questions
Is this a Live Online Course?
This is a 100% Live and Online Course. You do not need to travel anywhere to attend classes.All classes take place on Zoom or Google Meet.
PROGRAM
WHAT IS THIS SKILL DEVELOPMENT PROGRAM ?
A COMPRESHENSIVE YOUTH DEVELOPMENT PROGRAM WHICH COVERS
PERSONALITY DEVELOPMENT WITH MICRO SKILLS AND CORE SKILL
PRACTICING PROJECT MANAGEMENT (PPM) FOR BEGINNERS
JOB TRAINING - ASSISTED SOCIAL PROJECT TO MANAGE AND LEARN
RECOGNITION
WHICH BODY OF KNOWLEDGE IT IS BASED ON ?
PMBOK A PROPERIETRY OF PROJECT MANAGEMENT INSTITUTE, USA
IS THIS SKILL RECOGNISED BY INDUSTRY ?
YES INDUSTRY INDEPENDENT METHOD RECOGNISED IN 180+ COUNTRIES
DO I GET A CERTIFICATE ?
YES FROM BASKARA SKILL GURUKUL ( ACCREDITATION IN PROGRESS )
DURATION
WHAT IS THE DURATION?
180 DAYS (6 MONTHS)
HOW MANY HOUR PER DAY ?
PERSONALITY DEVELOPMENT 1 HOUR EVERY DAY FOR 180 DAYS MICOR SKILLS - ONLINE SELF PACED AT CONVENIENCE PPM - ONLINE INSTRUCTOR LEAD - 3 HOURS / WEEK TOTAL 60 HOURS PODCAST - INDUSTRY EXPERT ONLINE INTERACTIVE - 1 HOUR / WEEK
DELIVERY METHOD
HOW THE COURSE WILL BE DELIVERED ?
EVERY THING ONLINE
WHO WILL BE DELIVERING THE COURSE ?
INDUSTRY EXPERIENCED EXPERTS WITH MULTI FUCTIONAL KNOWLEDGE
COST
HOW MUCH IT IS GOING TO COST ?
AFFORDABLE LOW COST. JOIN THE INTRO SEMINAR FOR SPECIAL OFFER.
IS THER ANY PAYMENT OPTION ?
YES WILL BE ANNOUNCED IN THE INTRO SEMINAR
EVALUATION
IS THER ANY EXAMINATION TO PASS ?
YES THERE WILL BE PERIODICAL OBJECTIVE TYPE EVALUATIONS
WHAT HAPPENS IF I FAIL ?
NO FAILS. IF YOU ARE WRONG YOU ARE CORRECTED IMMEDIATELY
JOB OPPORTUNITY
WHO WILL GIVE ME A JOB ?
PROJECT BASED ORGANISATIONS (PBO) AND STARTUPS
WILL YOU BE SUPPORTING THE JOB PLACEMENT ?
YES THROUGH THE INDUSTRY EXPERTS COMING FOR THE PODCAST